YSL
The little rebels!
A child's love, even in its most tender nonsense, lights up our lives with pure and unconditional emotion. Every moment, every gesture, no matter how mischievous, becomes a testimony of the sincere affection that binds us.
Approach
To celebrate Mother and Father's Day, the “Little Rebels” campaign for Yves Saint Laurent Beauté, highlights the rebellious and caring expressions of love of children.From creative design to production, the orchestration of a social media and e-retail activation rich in emotions, faithful to the spirit of the designer nicknamed “L'Enfant Terrible de la Mode”. Every mistake becomes a beautiful intention, captured with tenderness and audacity.
Approach
To celebrate Mother and Father's Day, the “Little Rebels” campaign for Yves Saint Laurent Beauté, highlights the rebellious and caring expressions of love of children.From creative design to production, the orchestration of a social media and e-retail activation rich in emotions, faithful to the spirit of the designer nicknamed “L'Enfant Terrible de la Mode”. Every mistake becomes a beautiful intention, captured with tenderness and audacity.
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