
Valeo
“One day, you will have the power to...”
When technological audacity is combined with utility and well-being. An invitation to pave the way for innovation towards reinvented mobility: human, connected, responsible.
Approach
A meaningful storytelling that brings together the technological ideal and the human dream, the expertise of a visionary technological leader and their daily benefits, at the heart of the three automotive revolutions that are the electrification of vehicles, the electrification of vehicles, the increasingly autonomous car and digital mobility. A strong graphic bias, supported by an aesthetic borrowed from luxury codes and a narrative thread that reconciles demonstration and emotion. An engaging speech that was revealed, in preview, during the first press day of the Frankfurt Motor Show.
Approach
A meaningful storytelling that brings together the technological ideal and the human dream, the expertise of a visionary technological leader and their daily benefits, at the heart of the three automotive revolutions that are the electrification of vehicles, the electrification of vehicles, the increasingly autonomous car and digital mobility. A strong graphic bias, supported by an aesthetic borrowed from luxury codes and a narrative thread that reconciles demonstration and emotion. An engaging speech that was revealed, in preview, during the first press day of the Frankfurt Motor Show.











