The Quest of Precious Power

To mark the Double Eleven, which is Singles Day and a major shopping event in China, Terre de Sienne conceived a 360° activation for Helena Rubinstein based on its three iconic skincare ranges: Prodigy Cellglow, Powercell et Replasty.

Terre de Sienne created a powerful, premium visual identity for the campaign that fully reflected the brand’s Beauty vision. An identity deployed from the teaser phase to the launch at all contact points, from the digital assets to the art of gifting. Strategic support centered on a hero movie and event decor on the brand’s TMALL page.

The campaign’s teaser

TMALL decor

TMALL event logos
WeChat Stories

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GIANVITO ROSSI
Walk the Line!

With the approach of spring, the iconic Gianvito Rossi called on Terre de Sienne to design and create a range of digital content for the launch of its Spring/Summer 2020 shoe collection.

Visuals and animations with the lightest of touches, showcasing the season’s star designs and lending a fresh, poetic feel to social media, the website and newsletters.

Site homepage, Instagram feed, newsletters

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Funky French science

For the launch of this food supplement brand, Terre de Sienne created the identity D+ for care. This included remaking the universe of its very first product, and giving the DAY+ beauty stick packs a fresh new look! From branding to content creation, social media strategy and web design, the agency put its expertise to work for a startup with huge potential, creating a compelling and consistent tone of voice. 

Our lifestyles are changing. We are looking for performance and balance. D+ for care answers that call with a range of food supplements
specially formulated in line with that goal. 

Funky, exact science, for high-performance products inspired by our everyday lives.

Visual identity replicated throughout the digital and social media ecosystem

Interview with Claire Despagne – Founder of D+ for care

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