Projets Terre de Sienne
A dazzling event for the launch of a new product from a renowned brand at the Baccarat Museum.
A wide variety of activities were unveiled throughout the evening, from private shopping and make-up demonstrations to a nail bar, photo opportunity and cocktail reception in the Cristal Room.
Photo shoots, a private concert by FM LAETI and jewelry sold in aid of the children’s charity Action Enfance — at the Hôtel d’Evreux on the fabled Place Vendôme, 250 guests celebrated Maison Poiray’s fortieth anniversary and its longstanding commitment to the foundation. A prestigious, enchanting evening, designed and orchestrated by Terre de Sienne Events.
To celebrate 40 years of the Poiray brand, the house unveiled a pendant to benefit Mécénat Chirurgie Cardiaque, a pediatric heart disease nonprofit. For the launch gala, Terre de Sienne created a ruby-tinted event evoking passion, conviction and life, held in the prestigious setting of the Mona Bismarck Foundation.
Some 200 carefully selected guests — customers and partners — enjoyed a performance by the talented singer Ayo and took part in otherworldly activities that made the evening a fun-filled event, all in support of a good cause.
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